South Indian Ethnic Sarees

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Swara - Purple Onam Edit Swara - Purple Onam Edit
  • Sale -9%
₹ 2,300.00₹ 2,100.00
₹ 2,450.00
₹ 2,450.00
₹ 2,730.00
₹ 2,550.00
₹ 2,190.00
₹ 2,550.00
₹ 2,842.00
₹ 1,850.00

Madurai Sungudi Cotton Zari Kattam in a Beautiful shade of White and Red detailed with Zari checkered body and Zari detailed contrast Red Border and Pallu. Border is not a constraint. Clubbed with One Meter...

₹ 1,450.00

This semi georgette saree is the perfect way to celebrate Valentine's Day. With a charming heart design throughout the saree, it exudes love and romance. Made from high-quality material, this saree will make you feel...

₹ 1,450.00

This semi georgette saree is the perfect way to celebrate Valentine's Day. With a charming heart design throughout the saree, it exudes love and romance. Made from high-quality material, this saree will make you feel...

₹ 2,550.00

The trendy semi tussar in elephant grey woven with multicolour zari lines overall the saree and digital geometrical floral print in the shoulder and pallu . comes with running blouse fabric  Wash Care – Dry...

₹ 2,450.00

  Gulabi ... a beautiful pure Cotton saree in a Shade of sage green  with white lace  border etched overall the saree borders. Clubbed with one meter blouse fabric same  as the model wearing ....

₹ 4,230.00

Divaa .. a beautiful Pure Cotton saree Handcrafted by the Artisans at Virupa!Soft Cotton saree in black with sequin work in border and pallu.Comes with blouse fabric.Material details:-Saree – DivaMaterial – Pure CottonBlouse – ContrastWash...

₹ 2,520.00

Semi Kota Silk with floral print  !!!!In a beautiful orange shadeComes with One Meter Running Blouse Fabric. Material details :-Saree – Kota SilkBlouse – Running Wash Care – Dry CleanNo returns and no exchangeDisclaimer :-Colours...

₹ 1,450.00

 Exclusive Virupa range of semi linen  boutique collection with Floral Print and zari border in pink,orange and blue shades. Comes with blouse material same as the model wearing. Note: Strictly no returns and no exchange....

₹ 1,450.00

 Exclusive Virupa range of semi linen  boutique collection with Floral Print and zari border in light jamun and peach shades. Comes with blouse material same as the model wearing.     Note: Strictly no returns...

₹ 1,450.00

 Exclusive Virupa range of semi linen  boutique collection with Floral Print and zari border in blue and green shades Comes with blouse material same the model wearing. Note: Strictly no returns and no exchange. At...

₹ 3,160.00

Vibha … Soft Banarasi Silk  ! A Beautiful Virupa exclusive range of  Banarasi Silk in pink with Gold Zari Buttas all over the body and Pallu ! Saree and blouse border is not a constraint....

₹ 3,160.00

Beautiful Paithani Saree is the epitome of elegance, perfect for festivals and special occasions.Blended silk Paithani saree with stunning zari detailings in bright tones. Comes with running blouse fabric. Colour- BlackWash Care – Dry CleanNo returns and...

₹ 3,160.00

Beautiful Paithani Saree is the epitome of elegance, perfect for festivals and special occasions.Blended silk Paithani saree with stunning zari detailings in bright tones. Comes with running blouse fabric. Colour- Magenta Wash Care – Dry CleanNo returns and...

₹ 3,160.00

Vibha … Soft Banarasi Silk ! A Beautiful Virupa exclusive range of  Banarasi Silk in a beautiful pink with Gold Zari buttas all over the body and Pallu ! Comes with one-meter running  blouse fabric...

₹ 2,100.00

Madurai Sungudi Cotton Zari Kattam in a Beautiful shade of  Black  Zari checkered body with orange border and pallu. Border is not a constraint. Clubbed with One Meter  blouse fabric. The Sungudi sarees are usually...

₹ 1,250.00

Launching Lilly - Red.Step into elegance with our stunning shimmering Georgette saree collection, featuring delicate pastel colours that will make you shine!Comes with one meter blouse fabric (50 point Organza fabric for the sleeves part...

₹ 1,250.00

Launching Lilly - Aquamarine blue .Step into elegance with our stunning shimmering Georgette saree collection, featuring delicate pastel colours that will make you shine!Comes with one meter blouse fabric (50 point Organza fabric for the...

₹ 1,250.00

Launching Lilly - Jade Green  .Step into elegance with our stunning shimmering Georgette saree collection, featuring delicate pastel colours that will make you shine!Comes with one meter blouse fabric (50 point Organza fabric for the...

₹ 1,650.00

The Aila organza saree flaunts a delicate floral design on a sheer organza fabric, creating a graceful look perfect for formal occasions. Layer it with drapes for an ethereal, feminine vibe for a timeless look....

₹ 2,450.00

  Gulabi ... a beautiful pure Cotton saree in a Shade of sand beige  with white lace  border etched overall the saree borders. clubbed with one meter blouse fabric same  as the model wearing ....

₹ 2,450.00

  Gulabi ... a beautiful pure Cotton saree in a Shade of red  with white lace  border etched overall the saree borders. Clubbed with one meter  blouse fabric same  as the model wearing.   Note:...

₹ 2,650.00

Delivery- 10 days Senorita ..Elegantly designed Boutique collection ! Beautiful black organza with floral print overall the border and body with sequins detailings!  Comes with running  blouse fabric same as the model wearing . Material details...

₹ 2,650.00

Senorita ..Elegantly designed Boutique collection ! Beautiful grey ombré organza with embroidery overall the scalloped border with sequins detailings! Comes with running  blouse fabric same as the model wearing . Material details :-  Saree -semi  OrganzaWash...

₹ 2,650.00

Senorita ..Elegantly designed Boutique collection ! Beautiful Golden Beige ombré organza with embroidery overall the scalloped border with sequins detailings! Comes with running  blouse fabric same as the model wearing . Material details :-  Saree -semi...

₹ 2,650.00

Senorita ..Elegantly designed Boutique collection ! Beautiful Brown ombré organza with embroidery overall the scalloped border with sequins detailings! Comes with running  blouse fabric same as the model wearing . Material details :-  Saree -semi  OrganzaWash...

₹ 2,149.00

Elegantly designed Boutique collection !  chiffon saree with gotapatti zari Border detailed  overall the border in a Beautiful sunshine ☀️ yellow shade clubbed with one meter Contrast blouse fabric. Blouse design is not a constraint. Material details...

₹ 2,650.00

Senorita ..Elegantly designed Boutique collection ! Beautiful peach organza with floral print overall the border and body with sequins detailings! Comes with running  blouse fabric same as the model wearing . Material details :-  Saree -semi...

₹ 2,650.00

Senorita ..Elegantly designed Boutique collection ! Beautiful ice blue organza with floral print overall the border and body with sequins detailings! Comes with running  blouse fabric same as the model wearing . Material details :-  Saree...

₹ 2,650.00

Senorita ..Elegantly designed Boutique collection ! Beautiful yellow organza with floral print overall the border and body with sequins detailings! Comes with running  blouse fabric same as the model wearing . Material details :-  Saree -semi...

₹ 2,650.00

Senorita ..Elegantly designed Boutique collection ! Beautiful pink organza with floral print overall the border and body! Comes with running  blouse fabric same as the model wearing . Material details :-  Saree -semi  OrganzaWash Care -...

₹ 2,650.00

Stunning red Georgette saree with sequins embroidery  overall the saree and in the Beautiful border depicting the elagance of the craftmanship!clubbed with one meter running blouse fabric same as model wearing. Material details :- Saree...

₹ 1,950.00

Laila ✨ An  Classic half white Georgette saree woven with gold zari lines overall .Clubbed with one meter blouse fabric (same as the model wearing). Slight zari withdrawals are considered to be normal. 

₹ 1,950.00

Laila ✨An Onam Classic half white Georgette saree woven with gold zari lines overall .Clubbed with one meter blouse lotus’s embroidered beige colour blouse fabric.

₹ 2,850.00

✨Nakshatra ✨ An exclusive Virupa range of Pure cotton Vanasingari, a Beautiful weave inspired from the classic kanchivaram pattern of Birds & Forest filled with stunning Silver Zari & etched with Temple (Korvai Border) in...

₹ 2,850.00

✨Nakshatra ✨ An exclusive Virupa range of Pure cotton Vanasingari, a Beautiful weave inspired from the classic kanchivaram pattern of Birds & Forest filled with stunning Silver Zari & etched with Temple (Korvai Border) in...

₹ 3,160.00

Beautiful Paithani Saree is the epitome of elegance, perfect for festivals and special occasions.Blended silk Paithani saree with stunning zari detailings in bright tones. Hot pink Paithani Comes with running blouse. Wash Care – Dry CleanNo...

₹ 3,160.00

Beautiful Paithani Saree is the epitome of elegance, perfect for festivals and special occasions.Blended silk Paithani saree with stunning zari detailings in bright tones. Tangy Orange Comes with running blouse Wash Care – Dry CleanNo returns and...

₹ 3,160.00

Beautiful Paithani Saree is the epitome of elegance, perfect for festivals and special occasions.Blended silk Paithani saree with stunning zari detailings in bright tones. Blue Paithani Comes with running blouse Wash Care – Dry CleanNo returns and...

₹ 3,160.00

Beautiful Paithani Saree is the epitome of elegance, perfect for festivals and special occasions.Blended silk Paithani saree with stunning zari detailings in bright tones. Red Paithani Comes with running blouse fabric. Wash Care – Dry CleanNo...

₹ 1,850.00

Aakriti is a statement piece crafted with intricate details. The elegant grey and purple semi-silk fabric, combined with a contrast blouse fabric detailed with intricate gold zari, make this ensemble a luxury showstopper. Perfect for...

₹ 13,860.00

Aarohi x zari checks .. Pure Tussar Silk ! A Beautiful Virupa exclusive range of Pure Tussar Silk in a stunning green   with zari checkered body and pallu ! Comes with one-meter running blouse fabric....

₹ 13,860.00

Aarohi x kalamkari .. Pure Tussar Silk ! A Beautiful Virupa exclusive range of Pure Tussar Silk in a stunning Blue with Embroidery in the  border and pallu ! Comes with one-meter running blouse fabric....

₹ 10,850.00

Senorita ..Elegantly designed Boutique collection ! Stunning Ash shade pure organza silk hand  embroidered with thread  overall the border and body! Comes with running  blouse fabric. Material details :-  Saree - Organza Silk   Wash Care -...

₹ 2,450.00

 Gulabi ... a beautiful pure Cotton saree in a Yellow with white lace  border etched overall the saree borders. clubbed with one meter contrast white Multicolour floral  blouse fabric same  as the model in the...

₹ 2,450.00

  Gulabi ... a beautiful pure Cotton saree in a Black with white lace  border etched overall the saree borders. clubbed with one meter contrast white  Hakoba blouse fabric same  as the model in the...

₹ 2,450.00

Gulabi ... a beautiful pure Cotton saree in a Sky Blue   with white lace  border etched overall the saree borders. clubbed with one meter contrast off white  Hakoba blouse fabric . Note: Strictly no...

₹ 2,450.00

  Gulabi ... a beautiful pure Cotton saree in a Brick red  with white lace  border etched overall the saree borders. clubbed with one meter contrast white  Hakoba blouse fabric same  as the model in...

₹ 2,940.00

The Mangalgiri Handlooms are known for their heavy Zari borders, Nizam designs, and striking colour combinations, crafted by the weavers of Andhra Pradesh. A beautiful Pure Cotton Mangalgiri saree with Zari detailed Gold  border & Striped...

₹ 3,250.00

Madurai Pattu / Chinnalapattu is a completely hand-woven, silky, smooth, light-weight and dual shade saree. Madurai Pattu in a beautiful shade of black with traditional zari border is a must-have in your wardrobe! When clubbed with our one-meter...

₹ 11,850.00

Senorita ..Elegantly designed Boutique collection ! Stunning Tie and Dye Green  pure organza silk hand  embroidered with thread  overall the border and body! Comes with running  blouse fabric. Material details :-  Saree - Organza Silk   Price...

Swara - Purple Onam Edit Swara - Purple Onam Edit
  • Sale -9%
    ₹ 2,300.00₹ 2,100.00

    Madurai Sungudi cotton  offwhite zari checkered  body with purple double border (one side ) border and  pallu Clubbed with One Meter contrast   blouse fabric. The Sungudi sarees are usually made from pure cotton fabric...

    ₹ 2,190.00

    Madurai Sungudi cotton offwhite zari checkered  body with green border and  pallu. Clubbed with One Meter contrast green colour  blouse fabric. The Sungudi sarees are usually made from pure cotton fabric and the sarees are dyed...

    ₹ 2,450.00

      Gulabi ... a beautiful pure Cotton saree in a Shade of Lilac  with white lace  border etched overall the saree borders. clubbed with one meter contrast white  Hakoba blouse fabric same  as the model...

    ₹ 2,450.00

    Gulabi ... a beautiful pure Cotton saree in a Baby pink  with white lace  border etched overall the saree borders. clubbed with one meter contrast off white  Hakoba blouse fabric .   Note: Strictly no...

    ₹ 2,450.00

    Laavanyam  ~ Onam Collection ~ An exclusive Virupa range of Pure cotton With Gold zari Checkered with zari Border and Pallu in beautiful Off-white & Gold shades.  Comes with a Blouse as shown in the last pic! ...

    ₹ 2,730.00

    Sirivennila!!!! Sirivennila  Presenting to you A stunning Peach virupa exclusive pure cotton saree mesmerisingly woven with silver zari kattam (checks) overall the body with a zari detailed Border.Clubbed with one meter white  Blouse Fabric detailed...

    ₹ 2,550.00

    The Mangalgiri Handlooms are known for their heavy Zari borders, Nizam designs, and striking colour combinations, crafted by the weavers of Andhra Pradesh. A beautiful Pure Cotton Mangalgiri saree with Zari detailed silver border & Striped...

    ₹ 2,190.00

    Mitra ...a beautiful pure Cotton saree in a Red with Gota Patti border etched overall the saree borders  clubbed with one meter contrast white  blouse fabric with floral  embroidery.  

    ₹ 2,550.00

    The Mangalgiri Handlooms are known for their heavy Zari borders, Nizam designs, and striking colour combinations, crafted by the weavers of Andhra Pradesh. A beautiful Pure Cotton Mangalgiri saree with Zari detailed silver border & Striped...

    ₹ 2,650.00

    Kaashi ~ Onam Collection ~ An exclusive Virupa range of Pure cotton Vanasingari in a Beautiful weave inspired from the classic Kanchivaram pattern of Birds & Forest filled with Zari & etched with Temple (Korvai)...

    ₹ 4,230.00

    Supremely sophistic Mangalgiri silk cotton designed with Virupa’s exclusiveness handworked Mirror overall the body adorned with a grand yet chic sequin Border ! Clubbed with exclusive running blouse adorned with border and mirror work !...

    ₹ 4,230.00

    Supremely sophistic Mangalgiri silk cotton designed with Virupa’s exclusiveness handworked Mirror overall the body adorned with a grand yet chic sequin Border ! Clubbed with exclusive running blouse adorned with border and mirror work !...

    ₹ 2,842.00

    Nakshatra!!!! VANASINGARI - a beautiful Virupa exclusive range of Pure cotton. Vanasingari , a Beautiful weave inspired from the classic Kanchivaram pattern of Birds & Forest filled with Zari & etched with Temple Border and...

    ₹ 2,650.00

    Kaashi ~ Onam Collection ~ An exclusive Virupa range of Pure cotton Vanasingari in a Beautiful weave inspired from the classic Kanchivaram pattern of Birds & Forest filled with Zari & etched with Temple (Korvai)...

    ₹ 1,940.00

    Madurai Sungudi Cotton Zari Kattam in a Beautiful shade of White and Red detailed with Zari checkered body and Zari detailed contrast Red Border and Pallu. Border is not a constraint. Clubbed with One Meter...

    ₹ 2,190.00

    The much Loved Sungudi Cotton In a Beautiful shade of Red and Black Long Zari Border. Clubbed with One Meter Contrast Blouse Fabric.

    ₹ 2,080.00

    NIRAI ~ Madurai's Sungudi Cotton Zari Kattam in a Beautiful Shade of Black and Red Woven With Pure Cotton and Zarigai Checks all Over the Body with Thick Gold Border and Contrast Pallu. border is...


    The saree is more than a garment in South India. It is a 5,000-year-old craft passed from weaver to weaver, mother to daughter, generation to generation. Studio Virupa's South Indian saree collection brings together 850+ handcrafted sarees across every major regional weave: Kanjivaram silk from Kanchipuram, Kalamkari hand-painted from Srikalahasti, Chanderi handloom from Madhya Pradesh, Banarasi brocade from Varanasi, Chettinad cotton from Tamil Nadu, Mangalgiri silk cotton from Andhra Pradesh, and Madurai pattu from the temple city of Madurai. Every saree is sourced directly from artisan looms and finished in Tirupur.

    Our saree collection covers every South Indian regional weave with prices starting at Rs 999 for everyday cotton and going up to Rs 35,000+ for pure Kanjivaram silk. The two flagship clusters are our Kanchivaram silk sarees for traditional South Indian weddings starting at Rs 4,500 for semi-Kanchi, and our Kalamkari sarees with hand-painted Pen Kalamkari motifs starting at Rs 1,650. The collection also includes Chanderi handloom silk cotton, Banarasi for festive functions, Chettinad cotton for daily and festive wear, Mangalgiri silk cotton with handloom zari borders, Sungudi and Chinnalampatti pattu from Madurai, Venkatagiri and Chennuri silk from Andhra Pradesh, and vegan silk options for cruelty-free festive draping.

    Shop sarees by occasion. The Onam Edit features Kerala kasavu sarees, half sarees, set sarees and family combos for Thiruvonam, Atham and Onasadya celebrations. Our Festive Collection is curated for Diwali, Pongal, Karthigai and wedding season. For family festive looks, the Mom and Daughter twinning combos pair the mother's saree with the daughter's matching frock, half saree, or skirt-and-top. Pair every saree with our designer saree blouse collection covering Aari work, Hakoba, and traditional silk blouses.

    Customisation on blouses, lengths and finishing is available across most sarees. Same-day dispatch on ready stock orders placed before 3 PM IST. Pan-India delivery in 3-5 business days. Worldwide shipping is available with insured delivery for pure silk Kanjivaram and Banarasi pieces.

    Frequently Asked Questions about South Indian Sarees

    What are the most popular South Indian saree types?

    The most popular South Indian sarees include Kanjivaram silk from Tamil Nadu, considered the queen of South Indian sarees and ideal for weddings. Kalamkari from Andhra Pradesh is hand-painted with natural dyes. Chettinad cotton from Tamil Nadu is breathable handloom for daily and festive wear. Mangalgiri silk cotton from Andhra Pradesh is lightweight festive. Sungudi is Madurai tie-dye cotton. Chinnalampattu is Madurai silk cotton. Venkatagiri and Chennuri silk come from Andhra. Mysore silk is the Karnataka classic. Each carries its own regional craft tradition.

    Which South Indian saree is best for weddings?

    For South Indian Tamil weddings, pure Kanjivaram silk is the traditional bridal choice, with semi-Kanchi as the more accessible alternative for second-tier wedding events. For Kerala weddings, Kerala kasavu sarees and set sarees in white-and-gold are traditional. For Andhra and Telangana weddings, Venkatagiri silk, Pochampally ikat, and Mangalgiri silk are popular. For Tamil reception and sangeet events, Banarasi sarees and Kalamkari Tussar silk are also commonly chosen.

    What is the price range of South Indian sarees at Studio Virupa?

    South Indian saree prices start at Rs 999 for everyday cotton sarees and Sungudi cotton, Rs 1,650 to Rs 2,500 for handloom Chettinad cotton, Mangalgiri silk cotton and Kalamkari cotton sarees, Rs 2,500 to Rs 4,500 for Chanderi, Tussar silk and semi-silk sarees, Rs 4,500 to Rs 8,500 for semi-Kanchi pattu and mid-range Banarasi, and Rs 12,000 to Rs 35,000+ for pure Kanjivaram silk and premium pure silk Banarasi sarees with heavy zari pallu work.

    What is a South Indian traditional saree?

    A South Indian traditional saree is typically a 6-yard handwoven drape, characterised by traditional motifs like temple zari borders, peacock pallu, Ramayana narratives, paisley and mango buttas. The body is woven in pure silk or silk-cotton blends from specific weaving centres like Kanchipuram, Srikalahasti, Mangalagiri, Chanderi, Banaras and Madurai. Many South Indian sarees have GI (Geographical Indication) protection ensuring authenticity for crafts like Kanjivaram, Sungudi, Chanderi and Kalamkari.

    How do I identify an authentic handloom saree?

    Authentic handloom sarees carry several markers. Slight irregularities in the weave indicate hand-loomed (perfect uniformity often suggests powerloom). Genuine zari has a copper-silver core dipped in gold and doesn't darken quickly. A slight ridge along the body-border interlock confirms the korvai technique in Kanjivaram and kadhwa weaving in Banarasi. GI tag certification protects authentic Kanjivaram, Sungudi, Chanderi and Kalamkari. Studio Virupa's sarees come directly from registered handloom weavers and artisan cooperatives across India.

    What is the difference between pure silk and silk cotton sarees?

    Pure silk sarees use 100% silk yarn for both warp and weft, giving them rich drape, full body and lustrous shine. They are typically dry-clean-only and ideal for weddings and major occasions. Silk cotton sarees use silk yarn for the warp and cotton for the weft, giving them a balance of silk lustre and cotton breathability. Silk cotton is more comfortable for long daytime wear and easier to maintain.

    Are mom and daughter matching sarees available?

    Yes, our Mom and Daughter twinning collection pairs the mother's saree with a coordinated frock, half saree or skirt-and-top for the daughter. Available across kasavu, paithani, Banarasi, Kalamkari, and Chettinad cotton fabrics. Popular for Onam family photos, weddings, naming ceremonies, and milestone family events.

    How do I care for a South Indian saree?

    Pure silk sarees like Kanjivaram and Banarasi should always be dry-cleaned and never washed at home. Silk cotton and Chanderi sarees should be dry-cleaned for the first 2-3 washes to preserve zari, then gentle hand washed in cold water with mild detergent. Pure cotton sarees like Sungudi, Chettinad cotton and Mangalgiri cotton can be hand-washed in cold water from the start. Avoid wringing, dry in shade, iron on reverse at low to medium heat. Store folded with zari on the inside.

    Do you ship South Indian sarees worldwide?

    Yes, Studio Virupa ships sarees worldwide for the South Indian diaspora celebrating weddings, festivals and family events abroad. International orders typically arrive in 7-14 business days. Pure silk Kanjivaram and Banarasi pieces ship with insured delivery. Same-day dispatch applies to ready stock when ordered before 3 PM IST.

    Do you offer customisation on sarees?

    Yes, blouse stitching, length adjustments and minor design customisations are available on most sarees. After placing your order, contact us via WhatsApp with your measurements and customisation requirements. Most customisations add 5-7 days to dispatch time.